Brand kit

The mark, the words,
the red.

Everything on this page is original work from the repository and may be used to talk about StickDeath Infinity: press, reviews, community posts, store listings. It may not be used to imply endorsement, to publish someone else's work as ours, or on anything that sells without the owner's written permission.

The mark

The stick mark: a round-headed stick figure in ink on a red rounded square — Primary mark on red

The stick mark on a cream background — On cream

Line version on dark

Keep the clear space around the mark at least the height of its head. Do not rotate it, add a shadow, change the proportions or recolour the figure; the only approved fills are red on dark, ink on red, ink on cream and red line on dark.

The wordmark

STICKDEATH ∞

INFINITY · ANIMATION STUDIO

The wordmark is set in Special Elite, the typewriter face the app and this site use (Apache 2.0, unmodified). The infinity sign replaces "Infinity" in the compact form, exactly as the app splash shows it. Body copy is the system sans-serif.

Colours

SDI red#FF454C

Red soft#FF7A80

Near black#0E0E10

Surface#161618

Cream#EFEAE0

Muted#BDB9B3

Focus yellow#FFD26B

Verified green#9FD89F

Red is for the one thing that matters on a screen: the key frame, the record button, the word that lands. Everything else is near black, cream and grey. Text always keeps at least 4.5:1 contrast.

Downloads

mark.svg · the primary mark, vector
og-card.png · 1200 × 630 share card
poster.webp · "Draw it. Time it. Make it move." artwork, 800 × 800
sticker-pack.webp · sticker artwork, 800 × 800
Font notice and license

Naming

Write StickDeath Infinity, capital S and D, Infinity spelled out in running text. "SDI" is fine after the first mention.
The app is "StickDeath Infinity for iPhone"; the assistant is "Spatter"; the collaboration feature is "Rooms"; the contest is "War Room".
Do not call the prerelease an app that is available; say "in development" until the owner announces a release.

What is not here

The small watercolor channel mark used on approved official-channel renditions is an owner-approved asset kept out of the public kit. Historical StickDeath artwork is reference material only and is not part of this brand.

The mark, the words,the red.